Silver will be the colour for all taxis operating in Cheltenham according to the Gloucestershire Echo. In a survey of cab drivers, silver was the colour that most cabbies wanted as the color for taxis operating in Gloucestershire.
In a move to make it easier for passengers to identify the cities taxis the council has decided to introduce a standardize all cab in a similar colour. The change will be implement gradually over time so as not to create another expense for drivers suddenly.
Many of the taxi drives support the move as they believe a it will increase awareness of their cabs and hopefully should increase bookings. Currently minicabs are not required to have any particular coloured vehicle. However many operators of cabs approve the move such as Wandsworth Minicab Taxis http:wandsworthminicabtaxis.co.uk